When I started exhibiting, I attended classes, talks, read books, and spoke to countless artists & galleries owners about pricing. I tried all kinds of ways to price my work. Mostly I just guessed. It was stressful. I had no confidence in my pricing. I was changing pricing too...
[email protected] 2016 is officially over. As with every show, I go through a variety of emotions afterwards. This year, those emotions are very mixed. Ok, technically they’re mostly bad but I’m try to apply logic & reason so I end up with mixed emotions. Whether good or bad, I...
I did a two part series that detailed a gallery show where several artists behaved badly. But what about galleries behaving badly? As artists, we are often too quick to trust a gallery. We assume that a gallery is going to act professionally not only with us but with our...
Are you a brand? If you’re an artist, the answer is “yes!” Most people think the term ‘brand’ applies only to companies like Wal-Mart, Apple, & Nike. ‘Most people’ are wrong. All businesses, regardless of size need to think about brand. You, as an artist, are a business. And that means...
Allowing customers to pay with debit and credit cards is vital, even for artists. Checks are risky (I refuse to take them) and less and less people are even willing to write them anymore. When I owned my gift shop back in the early 2000s, accepting credit cards was...
